The ‘Corporate Reputation of Pharma’ survey – most cancers version, now in its ninth yr, and two years into the Covid-19 pandemic.
Between November 2021-February 2022, the survey collected the opinions of 520 most cancers affected person teams on the efficiency of the pharmaceutical business throughout 2021.
Patient teams responding to the ‘Corporate Reputation of Pharma’ survey are uniquely positioned to touch upon the pharma business’s efficiency throughout the pandemic. Patient teams not solely perceive the perceptions of sufferers, however are additionally the one healthcare stakeholder to community with all different stakeholders within the healthcare system.
FINDINGS AT INDUSTRY LEVEL
The 520 most cancers affected person teams responding to the 2021 ‘Corporate Reputation’ survey rated the pharma business extra favourably for company status than their predecessors in all earlier years. 67% of 2021’s respondent most cancers affected person teams acknowledged that the business had an “Glorious” or “Good” company status, towards 57% saying the identical in 2020.
Though many sufferers with most cancers suffered from the oblique penalties of the pandemic, the sentiment of most cancers affected person teams in direction of business, and to its achievements-particularly in relation to the Covid-19 pandemic-remained optimistic throughout 2020 and 2021. 81% of 2021’s 520 respondent most cancers affected person teams thought the pharma business “Very efficient” or “Efficient” at supporting sufferers throughout the Covid-19 pandemic-higher than the equal figures acquired from 2021’s respondent affected person teams of different remedy areas.
Nonetheless, 2021’s respondent most cancers affected person teams should not uniform of their views in regards to the pharma business’s status. Lung-cancer affected person teams had been essentially the most optimistic in regards to the pharma business in 2021; blood, digestive, and rare-cancer affected person teams had been the least optimistic. So, why the distinction?
Cancer affected person teams which marked pharma down for its status in 2021 pointed to many unmet areas of affected person want in most cancers R&D, together with:
Patient entry to most cancers medicines.
The want to emphasize the standard of lifetime of sufferers with most cancers.
The want for real-world proof (RWE) on the tolerability and unwanted effects of most cancers medicines.
The want for most cancers R&D to think about bigger affected person populations.
The report offers highlights on:
How the analyst measures pharma’s company status from a affected person perspective;
The headline outcomes of the 2021 survey, from the attitude of most cancers affected person teams;
The firms included within the 2021 most cancers evaluation; and
The profiles of 2021’s respondent most cancers affected person teams.
Firm Rankings
The top-three pharma firms out of 30 firms, ranked for his or her total company status in 2021, assessed by respondent most cancers affected person teams accustomed to the corporate: Pfizer, 1st – Roche/Genentech, 2nd – Novartis, third.
The top-three pharma firms out of 26 firms, ranked for his or her total company status in 2021, assessed by respondent most cancers affected person teams working with the corporate: Pfizer, 1st – Roche/Genentech, 2nd – Janssen, third.
Who Ought to Learn this Report?
Buyer Varieties (Organisations)
Pharma firms
Biopharma firms
Regulatory authorities (e.g EMA, FDA)
NGOs and well being charities (often FOC) together with Patient Groups
Analysis and academia
Job Titles/Features for Pharma and Biopharma Organisations
Core:
Patient Relations
Corporate Reputation
Public Affairs
Skilled Affairs
Patient Advocacy
Communications
Market Analysis
Secondary:
R&D
Well being economics
Outcomes Analysis
Medical Affairs
Advertising
Model groups
Market Entry
Regulatory
Key Matters Lined:
Government abstract
Cancer patient-group relationships with pharma, 2021
Trade-wide findings, 2021
Rankings of 30 pharma firms, 2021 v. 2020, as assessed by respondent most cancers affected person teams accustomed to the businesses
Rankings of 26 pharma firms, 2021 v. 2020, as assessed by respondent most cancers affected person teams working with the businesses
Rankings of 13 ‘big-pharma’ firms, 2021 v. 2020, as assessed by respondent most cancers affected person teams accustomed to the businesses
Rankings of 13 ‘big-pharma’ firms, 2021 v. 2020, as assessed by respondent most cancers affected person teams working with the businesses
Rankings of 5 generic pharma firms, 2021 v. 2020, as assessed by respondent most cancers affected person teams accustomed to the businesses
Profiles of the 30 firms, 2021 (v. 2020)
Appendices
Profiles of respondent most cancers affected person teams, 2021
Record of respondent most cancers affected person teams that wished to be attributed, 2021
Commentaries and suggestions from respondent most cancers affected person teams on how pharma can enhance, 2021-2022
The views of 84 blood-cancer affected person teams Complement
The views of 92 breast- and ladies’s-cancer affected person teams Complement
The views of 28 lung-cancer affected person teams Complement
The views of 42 prostate- and males’s-cancer affected person teams Complement
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